Going to bed late, waking up early, skipping sleep, multitasking, basically burning the candles at both ends and still, the to-do list grew stubborn and continued to grow in length. I was always in a state of stress as my tasks weren’t being completed, I became distracted and I failed to complete the assigned tasks

Over the last few years, I’ve tried to make personal branding as simple and accessible as possible. Instead of overcomplicating things, my goal has been to explain it plainly, while at the same time, emphasizing how important it is to build and maintain a personal brand.

It’s no secret that Michelle Obama has an impeccable sense of style. In her memoir, Becoming, Michelle Obama dives deeper into the strategy behind her style and how important it was for her to speak with her clothing, though what is often referred to as fashion diplomacy.