Serums are essential for great skin. They can target multiple skin concerns (like oil control, dry skin, hydration, dark spots, etc.) and are packed with powerful active ingredients that promise a goal-worthy, selfie-inspiring complexion, and radiance.   But there are so many kinds of serums presenting all sorts of benefits nowadays. It can be pretty overwhelming to go through each one and decide what is best for you. (Not to mention that the supposedly best ones come with a hefty price tag). And then there is the list of ingredients to consider, too.   You need to be extra...

  Anti-oxidants are found in many fruits and vegetables. Most commonly, anti-oxidants can be found in oranges, blueberries, acai berries, apples, broccoli and spinach.  They can also be found in green tea, red wine and dark chocolate. Yes, if you’re ever in doubt: your nightcap is good for you! (in moderation, of course)   So, why are anti-oxidants good for you? Anti-oxidants help repair your skin by reducing oxidative stress and the over-production of free radicals, which hinders your skin’s ability to rejuvenate and repair itself. In turn, this allows your skin to produce more collagen, which contributes to the...

  When we read the label of our skincare products, there are usually over 20 ingredients listed. Why is that? Is “Vitamin C” ever just Vitamin C or is it actually “Vitamin C with Silicone, Ethoxydiglycol, Ethyl Ascorbic Acid (Vc), Glycerin, Propylene Glycol, Tocopheryl Acetate (Ve), Sodium Hyaluronate, Punica Granatum Extract, Butylene Glycol, Coceth-7, PPG-1-PEG-9 Lauryl Glycol Ether, Hydrogenated Castor Oil, Aluminum, Disodium EDTA, Caprylyl Glycol, Ethylhexylglycerin, Phenoxyethanol and Fragrance (Parfum)”?   Honestly… WTF%$@& are all these ingredients in my face cream?!?   Skincare, like many other products, contain a variety of agents and emulsifiers to ensure the product is...

Because there are suitable moments to indulge and to scrimp.    Since you’re reading this article, we’re sure you’re a into beauty just like us. So, it’s not surprising if you know that the beauty industry is one of the fastest-growing markets today. We see it in the beauty aisle of department stores, while scrolling through our Instagram feed, and while Googling for a new mascara (Have you checked out Evio's that just launched!) to purchase. There’s always a new, hip brand sprouting somewhere - an indication that the beauty business is booming, and getting crowded all together. A report...